In October, Shorthand sponsored the Making Strides Against Breast Cancer (MSABC) Walk in San Diego. To cap off our involvement, we created a banner to show people how they could text their support of the cause. Simply by sending a text message of "HOPE" to 20222, people could donate $5 to the American Cancer Society.
You can do the same thing with Shorthand. If you look through the SMS App Catalog, you'll see an SMS App called mGive. mGive provides an easy way to donate $5 to your favorite charities and the billing is automatically added to your phone bill. They power the text donation campaigns of big events like "American Idol Gives Back."
Jennifer Berg, a Director of Special Events for the American Cancer Society let us know that our texting campaign was a big hit. "Turns out the San Diego event had the highest number of text-to-give messages received that day, and there were events taking place all across the country!"
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